music

You’d never guess that there is a strong connection between this amazing animated music video and [!] tobacco rolling paper. Well, there is. The video is a promo for Black Thinking – the rolling paper collection by OCB, the French brand.

Great advertising style, clever ad, I should say. Unlike, others, they don’t push you buy stuff through the video, not at all, but they intrigue you enough to check out what’s beyond the video clip. The clip below is on of the few other clips available on their site. Good work, guys. My only question is, what have you been smoking?

Turn your speakers on and watch:
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